Lead Priority
68% of B2B marketers list lead generation as their top priority at events, emphasizing the need for efficient capture (Momencio).
Quick Follow-Ups
Organizations that follow up with leads within 5 minutes see an 85% higher conversion rate (Conversica).
Multiple Contacts
Only 2% of sales happen on the first contact, with 80% requiring five to twelve follow-ups to close (IRC Sales Solutions).