◦ MEMBERSHIP ORGANIZATION SOLUTION 6

Maintain Consistent Member Engagement Year-Round


Satisfaction Boost

Event-based engagement strategies increase member satisfaction by 25%, particularly when automated invitations and reminders are used (Fíonta Study).

Retention Gains

31% of associations report improved retention rates by automating member engagement through personalized outreach (iMIS 2023 Membership Performance Benchmark Report).

Engagement Drop-Off

35% of members fail to renew due to lack of engagement, despite 88% of associations reporting stable or improved activity (iMIS Report).

Automated Member Engagement Campaigns

  • Sends regular, automated updates to members.
  • Provides information on events, benefits, and content.
  • Ensures members stay engaged year-round.

Personalized Engagement Based on Member Activity

  • Tracks member interactions with events and content.
  • Sends targeted communications based on specific interests.
  • Keeps members involved through personalized touchpoints.

Long-Term Retention Campaigns

  • Nurtures members with multi-year campaigns.
  • Sends renewal reminders and exclusive offers.
  • Improves retention with consistent outreach.

Event Invitations and Reminders

  • Automates invitations and reminders for networking events.
  • Encourages participation in educational and social events.
  • Fosters a sense of community within the membership base.

Member Renewal Reminders

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  • Sends personalized renewal notices before memberships expire.
  • Ensures members have ample notice to renew.
  • Reduces churn by making the renewal process easy.

Member Satisfaction Surveys

  • Automates satisfaction surveys for members.
  • Collects feedback on the membership experience.
  • Identifies areas for improvement to increase retention.