Audiences are the perfect way to manage and organize your clients. This feature lets you directly target different audiences in a variety of campaigns and marketing. You can completely control who receives what information and who doesn’t.
Click Audiences on the top left of the interface
Click the orange Add Audience button
Choose a Name that will best describe the Audience
Choose a Public Name that will be visible to the audience
See our pro tip below
Enter any descriptions you may need
Click the orange Submit button
Click on the Audience name you wish to edit
Click on the Members button
Click on the Audience name you wish to edit
Click on the Segments button
Click on the Add Segments button
Choose a Name for the segment in your query builder
Add any necessary details
Add all necessary filters by to build a query by clicking on the plus button
Choose a filter
Choose an operator
Write in your preferred query
Click the orange Submit button when done
Choose the Segment you want to edit
Click on the Drop-Down button at the far right of the segment
Click Edit Details
Edit any details that you require
Choose the Segment you want to edit
Click on the Drop-Down button at the far right of the segment
Click Delete
A pop-up will appear, “Are you sure you want to delete Audience Segment?”
Click yes
The Segment will be deleted
Click on the Audience you wish to edit
Click on the edit icon next to the Audience name
A pop-up Edit Audience window will appear
Edit any sections you feel is necessary
Click the orange Update button
The updated Audience will appear
Click on the Audience you wish to delete
Click on the delete icon next to the Audience name
A pop-up will appear, “Are you sure you want to delete Audience?”
Click the Yes button
The audience will be deleted
Choose a public name that is meaningful to internal users, but one that is also palatable for the contacts receiving the email.